Our bespoke hat designs are created by Dubai-based hatmaker, mystic and flow designer, Zaid Fredericks.

He got drawn to making hats because of the exquisite way a hat transforms a person’s whole persona and sense of style, and in no small part to his own hat collection over the years. After crafting his own first hat from scratch he got mesmerized by the immense joy that only a hatmaker knows, that feeling of creation with one’s hands and thats when he decided that this is the way.

On many sacred journeys, he collected amulets, talisman, crystals and other precious sacred tools for his altars and decided that the best way to gift these earthly treasures would be to find a way to connect them to the hat and in doing so making them accessible to anybody looking for a hat that embodies the sacred journey within.

The hat-making process starts with jumping on a call once someone has decided it’s their time for a custom hat. Yup, we do a call with each customer to ensure we know their vibe, their measurements and we discuss the important little customizations for their piece of magic.

Once we know what color they want, we go to work with the premium felts where we steam it, block it, shape it, sand it, brush it and then start customizing the brim and the medicine belts to whatever we agreed previously and what we also decide in that moment, those spur of the moment details matter.

All input matters because we’re creating pieces that reflect our bohemian style while also giving each hat its own identity that is unique to each customer.

“A custom hat is such an amazing item because it can transform a person's look any day no matter what you’re wearing. It becomes part of you, changes as the months and years go by and picks up its own identity. That’s why I love making them, its a craft of beauty and the style is infinite" - Zaid Fredericks